AI Insights · Timothy · January 2021
Q4 2020 Performance of Top Dance Games on iOS in Australia
An analysis of the top five dance game apps for iOS in Australia during Q4 2020, showcasing download and user engagement trends. Discover the dance rhythm that iOS users followed in the last quarter of 2020.
As the year 2020 came to a close, dance game enthusiasts in Australia continued to engage with their favorite apps on the iOS platform. Data from Sensor Tower provides a glimpse into the performance of the top dance games during this period.
Just Dance Now, published by Ubisoft of France, saw a steady rise in weekly revenue, ending the quarter with around $2K in the last week of December, up from approximately $1K at the start of October. Downloads also increased, peaking at 2.7K in the final week of December, while weekly active users (WAU) reached over 10K, indicating a strong finish to the year.
Coco Play's Dance Clash: Ballet vs Hip Hop also experienced fluctuating revenue, ending the quarter on a high note with nearly $200. The game's downloads remained steady, with a slight increase to 520 in the last week of December. The WAU saw a gradual climb, finishing at just under 2.2K.
Another Coco Play title, Ice Skating Ballerina, showed an impressive revenue surge in the final week of December, reaching over $280. The app's downloads saw a significant jump to 552 in the first week of December, although WAU saw a slight dip to around 5.8K by the end of the quarter.
Super Dancer by XiaoPin Zen, despite its modest numbers, saw its revenue double in early December to $122, but downloads and WAU remained low, with single-digit downloads per week and WAU hovering around the mid-20s.
Lastly, Hip Hop Battle - Girls vs Boys, yet another Coco Play offering, had a mixed quarter. Revenue peaked at $112 in early December and downloads saw a notable increase to 573 in the first week of November. The app's WAU grew consistently, ending the year with 348 active users weekly.
For more insights into the performance of these dance game apps and others, Sensor Tower's comprehensive data offers a deeper dive into the trends and numbers.